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Sample Programs / Incentive / Salvation Army

Salvation Army

Giving this past Holiday Season to the Salvation Army was just a bit merrier with Fandango movie tickets. To incent donations of $25 or more, the Salvation Army created a national holiday giving campaign featuring movie tickets to any movie in the Fandango theater network. The movie tickets were provided as a value-add to the Salvation Army’s media buy on the Fandango website, which included Fandango FanMail, as well as social media.

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Recent Programs…

Comcast / Xfinity

Multiple reward promotion

Comcast / Xfinity

Comcast wanted to surprise-and-delight select Xfinity members with a movie reward. Xfinity members received an email that included a $25 Fandango Promo Code valid to see any movie plus a $10 concession certificate to be used toward snacks at the theater’s concession stand.
Comcast Loyalty

Lindt / Lindor

Rental of a movie promotion

Lindt / Lindor

Consumers who purchased 2 participating packs of LINDOR chocolates in one transaction could upload an image of their receipt to a client hosted microsite or text an image of their receipt to a client hosted SMS short code. Once validated, Consumers received an email/text with a $6 FandangoNOW Promo Code good towards one rental of any movie.
Lindt/Lindor

AT&T

Movie ticket promotion

AT&T

AT&T consumers who have the AT&T THANKS APP were able to receive a Buy One, Get One (BOGO) code by clicking on the Ticket Twosdays tile within the app. While they could request/redeem their BOGO code any day of the week, the tickets were required to be for a Tuesday showing. Once they selected their BOGO code, the AT&T app display the showtimes and theaters and the code was embedded into the experience and auto applied at checkout.
ATT-BOGO

Klass – Aguas Frescas

Movie ticket promotion

Klass – Aguas Frescas

Consumers who purchased any 3 participating Klass Aguas Frescas products in one transaction and submitted their receipt validated during the applicable receipt submission period, received a Fandango Promo Code good for up to $5 to see any movie.
Klass-Aguas-Frescas

Mattel/Target

Movie ticket promotion

Mattel/Target

Consumers who purchased $30 or more of participating Mattel Toy Story 4 products, in one transaction, at Target had the opportunity to submit an image of their receipt online for validation. Once their purchase was validated, Consumers received an email containing a Fandango Promo Code good for up to $8 towards a movie ticket to see Toy Story 4.
Mattel-Target-Toy Story 4

Subway

Movie ticket promotion

Subway

Consumers who purchased Subway® Fresh Fit for Kids™ meal received an Aladdin themed handout that also included a Reward Code. Consumers were instructed to bring that Reward Code to an Activate Rewards website to receive their Fandango Promo Code valued at up to $11.00, total ticket and convenience fee value, toward a child’s movie ticket to see Aladdin in theaters.
Subway-Aladdin

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