Consumers who purchase 2 participating Dr. Pepper products in one or multiple transactions at participating national retailers, had the opportunity to receive a movie code to see Wonder Woman or any other movie in theaters. Proof of purchase receipts were validated through Fandango Reward’s mobile receipt validation process to receive a movie code and then activate on a customized website. The offer was advertised on-pack, in-store POS, client/retailer websites, and social media and blogs.
